Skip to content

LEGO® Serious Play® certification in Dubai and the Gulf

Certification for teams in the Gulf.

In-house certification at your venue in Dubai, Abu Dhabi and across the Gulf, and live online courses you can join from the region.

Request a proposal

In-house certification across the Gulf.

We certify whole teams at their own venue in the UAE, Saudi Arabia, Qatar, Oman, Bahrain and Kuwait, from eight people, working on your own strategic challenges. Tell us what you need and we reply within one working day with a proposal outline and dates.

Rather talk first? Message us on WhatsApp.

A public course in the region: tell us you are interested.

There is no public course in the Gulf yet. If enough people register in a city, we will schedule a four-day Advanced course there and tell you first. Choose your city and leave your email: one message when dates are set, nothing else.

The UAE and the Gulf

Built for organisations, delivered at your venue.

Organisations in the Gulf have trained with us since 2017. Certifying a whole team in-house usually costs less than sending people to public courses, and your people practise on your own strategic challenges.

In-house programmes are tailored to your organisation, delivered in English, and led by Sean Blair, our founder, who flies in from Singapore.

Your trainer

Sean Blair.

SeriousWork founder and an award-winning IAF Certified Professional Facilitator. Works with senior leaders on strategy, culture and organisational change, helping them see and shift the whole system. Author of four books, including The Systems Synergy (2026), and developer of the SeriousWork Systems Thinking Model©. His global network has trained nearly 3,000 facilitators.

Sean leads our in-house programmes across Asia and the Middle East, from Singapore.

Sean Blair, Founder and Master Trainer

Trained in the Gulf

Cleveland Clinic Abu Dhabi.

Staff from Cleveland Clinic Abu Dhabi trained with us face to face in Abu Dhabi. Organisations we have worked with worldwide include:

  • Cleveland Clinic Abu Dhabi
  • Google
  • HSBC
  • Pfizer
  • Accenture
  • Roche
  • EY
  • UK Cabinet Office
  • US Space Force
An in-house cohort at Cleveland Clinic Abu Dhabi with their copies of SERIOUSWORK

Working with us from the Gulf

How to train from the region.

In-house
Certification for whole teams at your own venue anywhere in the Gulf, from eight people.
Online in Gulf hours
Private online courses for teams can be timed for the Gulf working day. Our public online courses run in UK time: in winter, 9:00 in London is 13:00 in Dubai.
Working week
We fit the course to your week: Monday to Thursday in the UAE, Sunday to Wednesday in Saudi Arabia and most of the Gulf.
When
The best months for in-person courses are mid-September to mid-December and mid-March to mid-May, avoiding Ramadan and the summer.
Price
In-house: quoted for your team. Online: the price shown with each date.
Language
English.

By application · 2027

Sponsoring a leadership team?

For organisations that want their own people able to run system-level work with leadership teams: the Systems Synergy Facilitator Pathway, by application, from 2027.

Questions

Training from the Gulf: what people ask.

Can you run the course at our venue in the Gulf?
Yes. We certify whole teams in-house anywhere in the UAE, Saudi Arabia, Qatar, Oman, Bahrain and Kuwait, from eight people, working on your own strategic challenges.
Which days of the week do you train?
We fit the course to your working week. In the UAE, where the week runs Monday to Friday, a four-day course runs Monday to Thursday. In Saudi Arabia and most of the Gulf, where the week runs Sunday to Thursday, it runs Sunday to Wednesday.
How do you schedule around Ramadan?
We avoid in-person courses during Ramadan and the Eid holidays, and agree dates with you well in advance. The best windows are mid-September to mid-December and mid-March to mid-May. Online sessions during Ramadan can be arranged around shorter working hours.
How do invoicing and payment work from the Gulf?
We invoice your organisation directly, and you pay by bank transfer. If your procurement team needs supplier registration documents, we provide them.
Is VAT charged?
We invoice businesses, and VAT is handled under the local rules that apply to your organisation. Tell us your VAT registration when you ask for a proposal and we will confirm how it applies.
Is there a public course in Dubai?
Not yet. Register your interest on this page and choose your city: if enough people register, we will schedule a four-day Advanced course and tell you first.
Can I train online from the Gulf?
Yes. Our public online courses run in UK time, which is afternoon and evening in the Gulf. Private online courses for teams can be timed for the Gulf working day.
What certification will I receive?
Certification as a facilitator of the LEGO® Serious Play® method and materials, issued digitally through Certifier with an ID anyone can verify. The LEGO Group does not certify or endorse facilitators.
WhatsApp us